Shopify Server-Side Tracking Apps Compared (2026)

Checked 8 November 2026. Prices are monthly billing in US dollars unless the vendor prices in euro.

How we compared

Six criteria: price at 500 and 2,000 orders a month (assumption shown where a vendor prices by requests, events or revenue), platforms named, who sets it up, what you can check per order, a written delivery guarantee, and where data is stored. "Not found" means not found on the vendor's pages, not that the vendor lacks it.

The table

Price at 500 and 2,000 orders a month

How each figure is built:

• Aimerce: Essential, $299 with 1,000 orders included, then $0.10 per order.
• Analyzify: Standard, up to 5,000 orders: $145 billed monthly, $109 a month billed yearly. Implementation is free yearly, $295 one time on monthly plans.
• Conversios: Basic covers 1,000 orders, Growth 5,000; ~$60 and ~$120 at the Shopify listing's own currency rate. A free plan covers 5 orders, then $0.35 each.
• Elevar: Core, $225 for up to 2,000 orders. Base is $0 for 100 orders, then $0.75 each, so Core is cheaper at 500.
• Facebook & Instagram app: free to install ("Additional charges may apply").
• Littledata: Flex, $0.35 per order, no minimum. Scale includes 1,500 orders, then $0.15 each up to 3,000; ~$199 a month on the Shopify listing, "starts at" $159 on the pricing page.
• Your own server GTM: Google's guide says about $45 a month per server, at least 2 recommended. Your tag work is extra.
• Stape: priced by requests. Our assumption: ~500 requests per order (~50 sessions, ~10 events each), so ~250K at 500 orders (Pro, $20 monthly or $17 billed yearly) and ~1M at 2,000 (Business, $100 or $83). Use your own GA4 event count. The Shopify app is free.
• Tikra: Start, $99 with 500 orders, then $0.06 each; Core, $199 with 3,000. Setup by our team is included in every plan. Installing starts a free diagnosis that sends no orders.
• TrackBee: by tracked revenue, ex. VAT: Start €79 with €25K, Pro €199 with €100K. We assume a ~€50 average order.
• Tracklution: by events: Free up to 5,000 a month; Grow 39.20 € a month billed yearly, 50,000 events. Not converted to orders.
• wetracked.io: Starter $49 up to 500 orders, Business $149 up to 3,000.

Who sets it up

• You, in a few minutes: Aimerce (its site says 15 minutes), Littledata (about 10 minutes, no GTM), TrackBee (its home page says one install, no code), Tracklution (5 to 15 minutes, its Shopify setup is a custom pixel), wetracked.io (about 5 minutes, no coding), the Facebook & Instagram app (choose a data-sharing level).
• You, with Tag Manager: Stape (a free app that feeds a server GTM container whose tags you set up) and your own server GTM (provision servers, build and update tags). Conversios ships a preconfigured server GTM, no code.
• The vendor's team: Analyzify (free with yearly plans), Elevar (optional expert installation, $1,000 one time), Tikra (setup by our team in every plan).

What you can check per order

• Elevar: a server events log with "success and error details of each event" sent to server-side destinations.
• Stape: request logs with payloads, headers and platform responses, on Pro and higher, kept 3 days on Pro and 10 on Business.
• Your own server GTM: whatever you build and log yourself.
• Tikra: for each paid order, what was sent to each platform, when, and the platform's answer, or why it was not sent, on the Orders page.
• Littledata: a live event feed (beta) to debug recent events in real time; a record per order of each platform's answer was not found.
• Aimerce, Analyzify, Conversios, the Facebook & Instagram app, TrackBee, Tracklution, wetracked.io: a per-order record of each platform's answer was not found on their pages.

On guarantees: Tikra has a written guarantee for eligible orders: at least 97 % reach each platform, fixed within 12 hours or a month's fee credited (Terms, section 8). Terms apply. We did not find a written delivery guarantee with a credit on the other vendors' pages. Others offer something different: money-back offers from Aimerce, TrackBee and wetracked.io, a 2-year price warranty from Analyzify, support SLAs on Littledata Plus and on Aimerce's higher plans.

On storage: Littledata states AWS in the US (US-East-1). Tikra stores order data in Cloudflare's EU jurisdiction, with the event queue and log line exceptions in DPA section 14. With your own server GTM, data stays in your Google Cloud project. Not stated for the others.

Best for

• Aimerce: brands that want Meta, Google and Klaviyo server-side in one app, with attribution and user journey reports on its Growth plan.
• Analyzify: stores that want a team to implement GA4, Google Ads and Meta tracking for them, free with a yearly plan.
• Conversios: Google Ads and GA4 stores that want a preconfigured server GTM, and very small stores (its free plan).
• Elevar: stores that need many destinations, including email and SMS tools, with accuracy alerts.
• Facebook & Instagram app: Meta-only stores that also want catalog sync and a Facebook and Instagram shop, free to install.
• Littledata: stores that need Microsoft Ads, Attentive, Recharge or Segment, or want to pay per order with no monthly minimum.
• Your own server GTM: teams that want full control of every tag and field, in their own Google Cloud project.
• Stape: teams that want their own server GTM container, hosted at a low price per request, for any tag.
• Tikra: stores that want purchases on 8 platforms with setup included, a record per order of each platform's answer, and a written delivery guarantee for eligible orders.
• TrackBee: stores that want 19 integrations on every plan, up to 2 stores on Start, and a 30-day trial.
• Tracklution: stores that also sell outside Shopify, or need a long connector list and stated SOC 2 and ISO 27001.
• wetracked.io: stores that want the lowest order-priced entry plan here ($49 for 500 orders) and up to 3 stores.

What to check before you switch

1. 1Count your real volume. Orders for order-priced apps; GA4 events for Stape; events for Tracklution; tracked revenue for TrackBee.
2. 2Keep one server sender per platform. See duplicate purchases after switching tracking apps.
3. 3Ask what you can open per order when a platform's count looks off.
4. 4Compare a full day. Check each platform's purchase count against your paid orders for the same day.

Background: Shopify server-side tracking and what server-side tracking costs on Shopify. Leaving a specific tool: Elevar alternative · Stape alternative · Analyzify alternative · switching from Littledata · switching from TrackBee · all comparisons. Two of them head to head: TrackBee and wetracked compared · Analyzify and Elevar compared.

Frequently asked questions

What is the best server-side tracking app for Shopify?

It depends on your platforms, volume and who runs it. Many destinations: Elevar. Your own container: Stape or your own server GTM. Microsoft Ads or Attentive: Littledata. Purchases on 8 platforms with setup included and a written guarantee for eligible orders: Tikra.

Which is cheapest at 500 orders a month?

The Facebook & Instagram app is free to install but covers Meta only. Among paid options, Stape hosting is ~$20 under our request assumption, and wetracked.io's Starter is $49 for up to 500 orders. Tikra's Start is $99 with setup included.

Do I need Google Tag Manager?

For Stape and your own server GTM, yes. Conversios runs a preconfigured server GTM for you. Littledata, TrackBee, wetracked.io, Aimerce and Tikra do not ask you to build tags.

Which apps have a free plan or trial?

Free plans: Elevar Base (100 orders), Conversios (5 orders, then $0.35 each), Stape Free (10K requests), Tracklution Free (5,000 events). Trials: Littledata and TrackBee 30 days, Elevar 15 days, wetracked.io, Tracklution and Tikra 14 days. Analyzify says it does not offer a traditional free trial.

Can I run two of these at once?

Keep one server sender for purchases per platform. Two senders without a shared event ID can make a platform count a purchase twice.

Check Tikra on your own orders

Install Tikra from the Shopify App Store

Check that your tracking works

Aimerce, Analyzify, Conversios, Elevar, Audiense, Littledata, Stape, TrackBee, Tracklution and wetracked.io are trademarks of their owners; Facebook, Instagram and Meta are trademarks of Meta Platforms, Inc.; Google Tag Manager and Google Cloud are trademarks of Google LLC; Shopify is a trademark of Shopify Inc. Tikra is not affiliated with any of them. Prices and features as shown on the vendors' pages on 8 November 2026; check their pages for current terms.

Sources, checked 8 November 2026

• Aimerce: pricing, site, Shopify listing (orders included, extra order price, platforms, plan features)
• Analyzify: pricing, server-side, Shopify listing
• Conversios: Shopify listing, site
• Elevar (Audiense Online): pricing, product page, Shopify listing, server events log
• Facebook & Instagram app: Shopify listing, Shopify help, Meta data sharing
• Littledata: pricing (live event feed beta, OpenAI Ads beta in its menu), site, Shopify listing, data security
• Server GTM: Cloud Run setup guide
• Stape: pricing, Shopify listing, Shopify app overview, logs
• TrackBee: pricing, site, Shopify listing
• Tracklution: pricing, site
• wetracked.io: pricing, site, Shopify listing
• Tikra: Plans and billing, Order proof, 97 % check and guarantee, Get started, Terms, section 8, Shopify listing