Checked 2026-11-08. Prices are in US dollars and come from each vendor's own pricing page on that date.
The short answer
- Elevar (now part of Audiense, sold as Audiense Online) is a managed Shopify app priced by orders. You add destinations in Elevar's dashboard, and its plans start at $0 for up to 100 orders a month.
- Stape is hosting for a server Google Tag Manager container, priced by requests. Its Shopify app (Stape Conversion Tracking) is free and feeds that container; you build and run the tags that send to each platform.
If you want a tool that is configured for you around Shopify orders, Elevar is the closer fit. If you or your agency already work in Tag Manager and want one server container for any tag, Stape is the closer fit.
Price at 500, 2,000 and 10,000 orders a month
Elevar prices by orders. Stape prices by requests to your server container, which follow your traffic, not your orders: its pricing page asks "How many GA4 events per month do you have?" to suggest a plan. The Stape column therefore needs an estimate.
Our Stape assumption, for illustration only: a store that converts ~2 % of sessions has ~50 sessions per order. At ~10 tracked events per session, that is ~500 requests per order. Your own GA4 event count replaces this.
| Orders a month | Elevar (monthly price) | Stape hosting (billed monthly / billed annually, per month) | Tikra (monthly price) |
|---|---|---|---|
| 500 | Core, $225 (Base would be $0 plus 400 extra orders at $0.75, $300) | ~250K requests: Pro, $20 / $17 | Start, $99 (500 orders included) |
| 2,000 | Core, $225 (up to 2,000 orders) | ~1M requests: Business, $100 / $83 | Start, $99 plus 1,500 extra orders at $0.06 = $189 |
| 10,000 | Advanced, $650 (up to 10,000 orders) | ~5M requests: the Business limit (up to 5M); above it Enterprise, $200 / $167 | Growth, $399 (10,000 orders included) |
What the numbers leave out:
- Elevar lists optional expert installation at $1,000, one time, and a 15-day free trial on its paid plans. Extra orders cost $0.75 on Base, $0.50 on Core, $0.15 on Advanced and $0.10 on Premium. No yearly price is shown on its pricing page.
- Stape shows each paid plan as a monthly price with a yearly discount: Pro is $20 billed monthly or $17 a month billed annually ($200 a year). The hosting fee does not include the time to build and maintain your tags.
- Tikra includes setup by our team in every plan. The free diagnosis has no charge and sends no orders.
What you set up yourself
Elevar. Its onboarding guide has you install the app, connect the Shopify source, then click Set Up or Add Destination for each platform and remove any earlier tracking from your Shopify admin. Destinations that also track in the browser include a Web Container Setup step: you download Elevar's pre-built web tags, import them into your Google Tag Manager container, then submit and publish.
Stape. Its Shopify guide has you install Stape Conversion Tracking, enter your web GTM container ID, turn on the ecommerce data layer events, and add the app's custom pixel in Shopify's Customer events with the permission set to Not required (the guide says that snippet "only generates the Data Layer; it doesn't set any cookies or report any data to third parties"). Sending purchase and refund webhooks to your server container is optional. The guide expects GA4 or Data tags in your web container; the server tags for Meta, TikTok or Google Ads are set up separately in your container.
With Elevar you configure an app, with a GTM import for browser tags. With Stape you configure an app and then build a server container.
Platforms and destinations
- Elevar: its product page says "50+ destinations", with "35+ server-side integrations". Its Shopify listing says "50+ integrations". Its destinations overview lists Google Analytics 4, Meta, TikTok, Snapchat, Pinterest, Microsoft Advertising, Reddit, Klaviyo, Postscript, Omnisend and others, some marked beta. On pricing, Base includes 2 destinations and Core and above include "All"; the Shopify listing says the same ("Up to 2 destinations" on Base, "All destinations" from Core).
- Stape: any platform that has a server GTM tag. Its Shopify app overview names GA4, Meta CAPI, TikTok, Google Ads and Snapchat as server-side destinations, "and others".
What you can see per event or order
- Elevar: a server events log with "all events that are routed through your server-side destinations" and "success and error details of each event", grouped by channel. How long the log is kept was not found on that page. Elevar's product page also says it alerts you when tracking accuracy drops below a threshold you set.
- Stape: logs of the HTTP requests your server container processes, with payloads, headers and platform responses. Incoming requests are logged by default; outgoing requests need to be turned on. Logs are on Pro and higher: kept 3 days on Pro and 10 days on Business. Enterprise retention was not found on the pricing page.
Where Elevar is stronger
A managed setup configured from a dashboard, prices that follow your orders, a free plan up to 100 orders a month, a 15-day trial, accuracy alerts, and a long list of destinations including email, SMS and affiliate tools. Its Shopify listing shows 4.7 stars from 171 reviews.
Where Stape is stronger
A much lower hosting fee at these order levels, a Free plan up to 10K requests (per its pricing page), a free Shopify app, and one server container you control that can run any tag, not only Shopify purchases. Its logs show the request and the platform's response. Its Shopify listing shows 4.2 stars from 43 reviews.
A third option: purchases only, set up for you
If what you need is Shopify purchases reaching your ad platforms from a server, Tikra is a Shopify app that sends paid online orders to Meta, Google Analytics 4, Google Ads, TikTok, Pinterest, Snapchat, Klaviyo and ChatGPT Ads, with no container or tags to build. Each order has a record of what was sent to each platform, when, and the platform's answer. Plans start from $99 a month with 500 orders included, setup by our team is included, and there is a 14-day free trial once per store. It comes with a written guarantee for eligible orders: at least 97 % reach each platform, fixed within 12 hours or a month's fee credited (Terms, section 8) Terms apply.
Tikra side by side with each one: Tikra vs Elevar · Tikra vs Stape · Elevar alternative · Stape alternative · Tikra vs your own server GTM container. For the ways to send purchases from a server, see Shopify server-side tracking. To weigh Elevar against another app priced by orders, see Elevar and Littledata compared. For Stape against Littledata, see how Stape and Littledata compare.
Frequently asked questions
Is Elevar or Stape cheaper?
Stape's hosting fee is lower: Pro is $20 billed monthly, against $225 for Elevar Core. The fee is not the full cost: with Stape you or a developer build and maintain the tags, and with Elevar you add each destination in its dashboard and, for destinations that also track in the browser, import its pre-built web tags into GTM, with an optional $1,000 expert installation.
Do I need Google Tag Manager for either?
For Stape, yes: its app feeds a web GTM container and a server GTM container. For Elevar, destinations that also track in the browser have a step where you import Elevar's pre-built tags into your GTM container.
How do I estimate my Stape requests?
Stape's pricing page starts from your GA4 events a month. Take that figure from GA4 for a recent month and compare it with the plan limits: 10K on Free, 500K on Pro, 5M on Business, 20M on Enterprise.
Does either have a free plan?
Both. Elevar Base is $0 for up to 100 orders a month with 2 destinations. Stape Free covers up to 10K requests, and its Shopify app is free.
How long are the logs kept?
Stape: 3 days on Pro and 10 days on Business, per its pricing page. Elevar: not found on its server events log page.
Will switching count my purchases twice?
It can, if the old and the new tool both send purchases to the same platform. Keep one server sender for purchases per platform, turn the old one off when the new one goes live, then compare the platform's purchase count with your paid orders for the same day.
Check your store
See how Tikra compares on your own orders
Check that your tracking works
Elevar, Audiense and Stape are trademarks of their owners. Tikra is not affiliated with Elevar, Audiense or Stape. Prices and features as shown on the vendors' pages on 2026-11-08; check their pages for current terms.
Sources, checked 2026-11-08
- Audiense Online (Elevar) pricing: plans, orders included, extra order prices, destinations per plan, 15-day trial, $1,000 expert installation
- Audiense Online (Elevar) product page: 50+ destinations, 35+ server-side integrations, accuracy alerts
- Elevar on the Shopify App Store: plans, destinations per plan, 50+ integrations, rating
- Elevar onboarding guide: setup steps
- Elevar web container setup: GTM import step
- Elevar destinations overview: destination list
- Elevar server events log: what the log shows
- Stape pricing: plans, requests, monthly and annual prices, log retention, GA4 events question
- Stape Conversion Tracking on the Shopify App Store: free app, rating
- Stape Shopify app overview: what the app does, server-side destinations
- Stape Shopify setup guide: setup steps, custom pixel permission
- Stape logs: what the logs show, Pro and higher
- Tikra: Plans and billing, Order proof, 97 % check and guarantee, Terms, section 8