Checked 2026-11-08. Prices are in US dollars, as printed on each vendor's own pricing page on that date.
The short answer
- Stape is hosting for a server Google Tag Manager container. Its Shopify app, Stape Conversion Tracking, is free and feeds that container. You build and maintain the tag for each platform. Hosting is free up to 10K requests a month, and Pro is $20 billed monthly or $17 a month billed annually, up to 500K requests.
- Littledata is a Shopify app priced by orders. Flex is $0.35 per order with no monthly minimum. Scale is $199 billed monthly, or $159 a month billed annually, with 1,500 orders included. Its pricing page says setup needs no Google Tag Manager and no code.
If you or your agency already work in Tag Manager and want one server container for any tag, Stape is the closer fit. If you want an app that is set up around Shopify orders with nothing to build, Littledata is the closer fit.
Cost at 500, 1,500 and 5,000 orders a month
Littledata prices by orders. Stape prices by requests to your server container, which follow your traffic, not your orders: its pricing page asks "How many GA4 events per month do you have?" to suggest a plan. The Stape column therefore needs an estimate.
Our Stape assumption, for illustration only: a store that converts ~2 % of sessions has ~50 sessions per order. At ~10 tracked events per session, that is ~500 requests per order. Your own GA4 event count replaces this.
| Orders a month | Stape hosting (billed monthly / billed annually, per month) | Littledata (billed monthly) | Tikra (monthly price) |
|---|---|---|---|
| 500 | ~250K requests: Pro, $20 / $17 | Flex, 500 orders at $0.35 = $175 (Scale would be $199) | Start, $99 (500 orders included) |
| 1,500 | ~750K requests: Business, $100 / $83 | Scale, $199 (1,500 orders included) | Start, $99 plus 1,000 extra orders at $0.06 = $159 |
| 5,000 | ~2.5M requests: Business, $100 / $83 (up to 5M) | Scale, $199 plus 1,500 orders at $0.15 plus 2,000 at $0.06 = $544 | Core, $199 plus 2,000 extra orders at $0.04 = $279 |
What the numbers leave out:
- Stape. The hosting fee does not include the time to build and maintain your tags. Billed annually, Pro is $200 a year and Business $1,000.
- Littledata. Its pricing page has a "Pay annually (Save 20%)" switch. Billed annually, Scale is $159 a month and Plus $792 a month; billed monthly, they are $199 and $990. Flex is cheaper than Scale up to ~568 orders a month ($199 / $0.35).
- Tikra. Setup by our team is included in every plan. A yearly plan has no charge for extra orders. Start is $849 for the year, with 6,000 orders included.
What you set up yourself
Stape. Its Shopify guide has you install Stape Conversion Tracking, enter your web GTM container ID, turn on the ecommerce data layer events, and add the app's custom pixel in Shopify's Customer events with the permission set to Not required (the guide says that code only generates the data layer and sets no cookies). Sending purchase and refund webhooks to your server container is optional; the guide says webhooks lack cookie data and work best as a secondary source. The guide expects GA4 or Data tags in your web container. The server tags that send to each platform are set up in your server container.
Littledata. Its home page says "Server-side tracking is live in about 10 minutes, with no GTM and no code." Its pricing table lists "No-code setup (Google Tag Manager not required)" on every plan. Plus adds managed onboarding.
Platforms and destinations
- Stape: any platform that has a server GTM tag. Its Shopify app overview names GA4, Meta CAPI, TikTok, Google Ads and Snapchat as server-side destinations, "and others".
- Littledata: its pricing page lists Google Analytics 4, Meta, Google Ads, Microsoft Ads, Pinterest, TikTok, Klaviyo, Attentive, Recharge and Segment. Segment is not ticked on Flex; the rest are on every plan. Its OpenAI Ads page is marked beta and says the connection is "open to invited stores only". Snapchat was not found on its pricing page.
Trials and free plans
Stape has a Free plan up to 10K requests, with "No credit card required". Littledata has a 30-day free trial on every plan, up to 500 orders on Flex, 10,000 on Scale and 20,000 on Plus.
What you can see per event
- Stape: logs of the HTTP requests your server container processes, with payloads, headers and platform responses. Incoming requests are logged by default; outgoing requests need to be turned on. Logs are on Pro and higher: kept 3 days on Pro and 10 days on Business, per its pricing page. Business adds monitoring.
- Littledata: a live event feed (beta) that shows its most recent 600 server-side events, newest first. For each event it shows a status per destination (Sent, Processing, Not sent or Failed) and, for Not sent, the reason. Its help page calls the feed "a window on recent activity, not a full history." Which plans include it was not found on that page.
Where Stape is stronger
A lower hosting fee at these order levels, on our request estimate, a Free plan up to 10K requests, a free Shopify app, and one server container you control that can run any tag, not only Shopify purchases. Its logs show the request and the platform's response. Its Shopify listing shows 4.2 stars from 43 reviews.
Where Littledata is stronger
Nothing to build: no Google Tag Manager and no code, per its own pages. Prices that follow your orders, so there is no traffic estimate. A 30-day trial, a pay-per-order plan with no monthly minimum, destinations such as Klaviyo, Attentive and Recharge on the plan, and a live event feed (beta) with a status per destination. Its Shopify listing shows 4.8 stars from 147 reviews.
A third option: Tikra, set up for you
If what you need is Shopify purchases reaching your ad platforms from a server, Tikra is a Shopify app that sends paid online orders to Meta, Google Analytics 4, Google Ads, TikTok, Pinterest, Snapchat, ChatGPT Ads and Klaviyo. You install the app and connect your platforms, with no code to add. Snapchat connects with your pixel ID and a Conversions API token.
For each paid order, the Orders page shows what was sent to each platform, when, and the platform's answer, or why it was not sent. When you connect Meta, Tikra reads Meta's own count of purchases for the 7 days before and tells you if another tool is also sending them. Going live is one click. For the first 48 hours Tikra checks every hour that Meta does not get a second copy.
Plans start from $99 a month with 500 orders included, and setup by our team is included. Shopify charges our fees in US dollars and converts them at its own rate where your bill is in another currency. The first 100 paying stores keep their prices for the lifetime of their subscription (Terms, section 5.10a). There is a 14-day free trial once per store, starting when you choose your first plan. It comes with a written guarantee for eligible orders: at least 97 % reach each platform, fixed within 12 hours or a month's fee credited (Terms, section 8) Terms apply.
Tikra side by side with each one: Tikra vs Stape · Tikra vs Littledata · Stape alternative · Littledata alternative · Tikra vs your own server GTM container. Against Elevar: Elevar and Stape compared, Elevar and Littledata compared. For what a server setup costs in total, see the cost of server-side tracking on Shopify.
Frequently asked questions
Is Stape or Littledata cheaper?
Stape's hosting fee is lower: on our estimate, Pro at $20 billed monthly covers ~500 orders a month, against $175 on Littledata Flex. The fee is not the full cost. With Stape you or a developer build and maintain the tags; with Littledata there is nothing to build, per its own pages.
Is Stape Pro $17 or $20 a month?
Both appear on its pricing page. Pro is $20 billed monthly, or $17 a month billed annually ($200 a year). The page shows the annual price first, with $20 struck through.
Is Littledata Scale $159 or $199 a month?
Both appear on its pricing page. Scale is $199 a month billed monthly, or $159 a month billed annually, next to a "Pay annually (Save 20%)" switch. It includes 1,500 orders a month.
Do I need Google Tag Manager for either?
For Stape, yes: its app feeds a web GTM container and a server GTM container, and the server tags are yours to set up. Littledata's pricing page lists "No-code setup (Google Tag Manager not required)" on every plan.
How do I estimate my Stape requests?
Stape's pricing page starts from your GA4 events a month. Take that figure from GA4 for a recent month and compare it with the plan limits: 10K on Free, 500K on Pro, 5M on Business, 20M on Enterprise.
Will switching count my purchases twice?
It can, if the old and the new tool both send purchases to the same platform. Keep one server sender for purchases per platform, turn the old one off when the new one goes live, then compare the platform's purchase count with your paid orders for the same day. More in duplicate purchases after switching tracking apps.
Check your store
See how Tikra compares on your own orders
Check that your tracking works
Stape and Littledata are trademarks of their owners. Tikra is not affiliated with Stape or Littledata. Prices and features as shown on the vendors' pages on 2026-11-08; check their pages for current terms.
Sources, checked 2026-11-08
- Stape pricing: plans, request limits, monthly and annual prices, log retention, features per plan, GA4 events question, Free plan
- Stape Conversion Tracking on the Shopify App Store: free app, purchase and refund webhooks, rating
- Stape Shopify app overview: what the app does, server-side destinations
- Stape Shopify setup guide: setup steps, custom pixel permission, webhooks
- Stape logs: what the logs show, Pro and higher, incoming and outgoing
- Littledata pricing: plans, monthly and annual prices, orders included, overage, trial limits, destinations per plan, no-code setup
- Littledata home page: setup in about 10 minutes, no GTM, no code
- Littledata on the Shopify App Store: plans, rating
- Littledata live event feed: beta, most recent 600 server-side events, status per destination
- Littledata OpenAI Ads: beta, invited stores only
- Tikra: Plans and billing, Order proof, Connect Meta, Connect Snapchat, 97 % check and guarantee, Terms, section 8